uglyBROS TONUP Jeans review by Jason Paul Michaels

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Unlike my friend, Chris Nelson (@oilandbones), I like to wear pants. They keep your legs warm. They offer visual appeal much greater than white, hairy legs, and if produced properly from the right materials, even offer protection for when you’re riding a motorcycle. So as much as Chris would probably like this BLOG post to be about him and his adventures not wearing any pants, it’s about me and my ongoing quest to find the great jeans that can be worn both on and off a motorcycle with little compromise.

Humor aside, let’s talk about something more serious. Motorcycle safety. Specifically, pants. Everyone knows there simply isn’t anything better than good ol’ tough cowhide for protecting your skin in the event that you lowside while trying to flash a smile at that pretty girl when rounding 2ndstreet downtown on Saturday night. However, the problem with leather is that, for a dude, unless you’re a cowboy or the lead singer in a rock band, you look pretty silly wearing leather pants.

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So going on the assumption that you’re not a Creed fan and never condoned Scott Staff’s use of leather pants to look “cool”, I’ll assume you’re a fan of denim. Right? Because I’m not a denim expert, I won’t try to act like one. I will simply say that there’s a myriad of styles, types, and thicknesses of Denim out there. With today’s moto crowd, one of the most popular seems to be Selvedge, so for ease of relation and relevance, I’ll pick this for my example.

In most cases, selvedge denim is both thick and somewhat rigid when compared to what you would find at the GAP, for example. This tends to be good for motorcyclists, not only because it looks pretty damn good, but it has a higher abrasion resistance than soft cotton blend denim found in the majority of jeans on the market today.

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The problem, though, with the selvedge denim moto jeans I tried on that had armor, was that looked like “they were jeans with armor in them” and, for me, that dog just don’t hunt. I’ll admit it; I spend more time in front of the mirror than Leticia does. It’s true. And I probably spend more time matching my jeans to my shirts, too. Is that a crime though?

So there I was, left to durable Selvedge denim jeans and denim blends with interior Kevlar linings, which was great, because I was able to look good and be somewhat safe. But after just eating pavement, being pulled on a skateboard by our Wolfdog Jack in a pair of Kevlar lined jeans and having a very sore hip and knee, I resigned to the fact that some armor was a necessity.

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Which leads me to my discovery of uglyBROS jeans. Granted, they’ve been around for quite a while in the Eastern Pacific market. I’d heard of them before and figured, “What the hell, they’ve got armor in them and tend to look a little more fashionable and fitting than some of the other jeans I’ve tried to date.” So I gave them a call, ordered a pair of their TONUP jeans in black, and patiently awaited their arrival.

When I got them, they fit perfectly. The only thing that needed to be done was hem them to length. Putting them on was like slipping on a broken-in race glove. They hugged my body in a way that just made me feel safer. Slip in the knee pads and hip pads, and you actually are.

Which brings me to something I want discuss. When I was in Los Angeles, recently, I met with Vince Sohn, the founder of uglyBROS USA, and the first question I asked him was, “Why didn’t their signature jeans have Kevlar in them?” Vince’s answer was short and sweet.

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He explained that while Kevlar does provide additional protection against abrasion, it does virtually nothing in regard to impact. In research uglyBROS did in Asia (more motorcycles on the road there than anywhere else in the world, I’ll remind you), accident victims suffered from pain as a result of impact, not being drug across the pavement. So in the beginning, when uglyBROS went to market, they wanted to address that need.

So why do their jeans have CE approved hip and knee pads? Yep, you guessed it. Those same motorcycle accident victims had the majority of their pain related to hip and knee injuries. Pretty simple theory, right? Research a need and fill it.

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uglyBROS uses an a high quality denim blend when producing their jeans, ranging from 11-13.5oz. With stretch panels in key areas related to fatigue, riders can spend hours on the road without feeling constricted. Their unique design and cut allows them to be both rigid and protective without sacrificing comfort, which is also awesome if you eat a few too many hamburgers on the road.

And for those of you who think the TONUP or other styles offered by uglyBROS are a little too fashion forward, they also have more traditional style jeans that yes, have Kevlar lining and also support internal armor. Checkout the ECHO-K for example.

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As for real-world testing, while I haven’t eaten any pavement, I have chewed on a bit of dirt while wearing them. I wore mine Flat tracking with Roland Sands and the Suicide Machine Co. boys at Perris Speedway and took a serious lowside on a CRF450 around turn three. I slid, the jeans held up, and nothing hurt the day after. Pretty good testament, in my opinion.

And if that’s not enough, despite what people think, Ugly Bros isn’t a huge corporation. Vince is part of a small team of guys, who just like keeping people safe on the road and looking good at the same time.

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PUBLIC SERVICE ANNOUNCEMENT – There are a few companies out there that have attempted to knock off the iconic Ugly Bros look. I will tell you from first-hand experience, the $99 copy is NOTHING like the original. The materials are different, the cuts do not offer the same comfort fit, and at the end of the day, they’re blatant rip-offs of good hardworking people’s ideas. The price-point isn’t the easiest to swallow, but it’s worth every penny and the time it requires to save them.

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Original Post: www.jasonpaulmichaels.com
Photos: Grain & Glass Co.

uglyBROS-USA + The Mighty Motor presents ‘DOWNTOWN LOS ANGELES’

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DTLA, by The Mighty Motor

Downtown Los Angeles may not be the first riding destination to many visitors coming to LA and we are ok with that.

Between the modern sky scrapers and mid century architecture, some areas are still a little shady. Sparking the “What the fuck am I doing here?” out of your bearded mouth. Especially after the sun goes down.

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But if you know where to go or take the time to wander around you’ll start to uncover some of the best things LA has to offer. The flavors and style through the years have now congealed into their own Angeleno lexicon. One that has drawn some of the the best taste makers, restaurants and bars in the country.

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We took some people we call friends and went for a ride through the streets of the city. We started out at Ugly Bros U.S. headquarters and rolled out from there. Here are some of the scenes of DTLA.

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This post was made possible by uglyBROS USA and British Customs

Congratulations! La Urbana Bike – Spain

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We’re always excited to see our Friends and Partners from all over the world growing their business rapidly together with us. And here we are, sharing a Good News from our Friend La Urbana Bike in Vigo SPAIN, Grand Opening of their awesome looking NEW Store location. Congratulations La Urbana Bike!

Here’s announcement from Daniel Salvadores, Owner of La Urbana Bike

La Urbana Bike was born in early 2014. It all began with the idea of offering in one place motorcycle gear and apparel that was hard to find in our area, or even in Spain. As a motorcycle fan all my life, it also meant that my dream of working in the bike world would finally come true. My partner Beatriz and I opened then a small store in our house garage, and also started running the on-line store laurbanabike.com. The response from the customers and visitors was good enough to encourage us to move to a bigger, better located store. Sales at the store and on-line helped too! As a result, past 20th of March we opened the new La Urbana Bike.

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The idea of the new store is not only shopping, but also hosting events, offering a place to have a beer or coffee while reading some specialized magazines or books, or just have a bike talk.

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Our catalogue is growing all the time, and at this moment we are selling brands such as UglyBROS USA, Biltwell, DMD Helmet, Bell, FTWCO, El Solitario MC, Deus Ex Machina, Oury grips, Gasolina Boots, Norstar by AXO, Baruffaldi, Schoot NYC, Machete Company, Sideburn, Iron&Air, Moto Heroes, Rev, The Ride, El Diablo Magazine…and soon we will offer Icon 1000 and 100% goggles as well!

Please visit us in our NEW Location at Elduayen 47, Vigo, SPAIN when in town, check out our New Store and share good Moto-vibe together with us!

Thank you!

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Motorpool motopants

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Motorpool motopants photo by
Chris Logsdon @iam_lgd
And please visit caferacerxxx.com for
Motopool review by Chris
@caferacerxxx
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CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com
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#uglybrosusa #uglybros_usa #motowear #motopants #motostyle #motofashion #fashion #style #denim #jeans #fashionjeans #motorcycle #motorcyclegear #gear #ridinggear #bikerpants #bikerfashion #bikerstyle #motorcycleclothing #motorcycleapparel #apparel #uglybros

UGLYBROS-USA MOTORPOOL-G

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MOTORPOOL-G

Ladies version of our best seller
Motorpool Moto pants
11 oz Denim
Shirred elastic panels on Knee & Lower back
CE certified Powertector Knee & Hip pads
Designed to make you look good
and comfortable with or without your bike,
everywhere you go
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CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com
FB: www.facebook.com/uglybrosusa

To ensure timely and safe delivery of your
uglyBROS Motowear selections in U.S.
Please place your order through
www.uglybrosusa.com
– Also ask to make sure your item ships from
Our LOS ANGELES warehouse
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#uglybrosusa #uglybros_usa #motowear #motopants #motostyle #motofashion #fashion #trend #style #denim #jeans #fashionjeans #motorcycle #motorcyclegear #gear #ridinggear #bikerpants #bikerfashion #bikerstyle #motorcycleclothing #motorcycleapparel #apparel #caferacer #uglybros #womenwhoride #femalerider #fashionista

2 more hours til weekend!

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Hop on and let’s get the hell outta here!

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CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com
FB: www.facebook.com/uglybrosusa
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#uglybrosusa #uglybros_usa #motowear #motopants #motostyle #motofashion #fashion #style #denim #jeans #fashionjeans #motorcycle #motorcyclegear #gear #ridinggear #bikerpants #bikerfashion #bikerstyle #motorcycleclothing #motorcycleapparel #apparel #caferacer #mensfashion #harleydavidson #nightster #uglybros #friday

UGLYBROS-USA. JOHNNY Motopants

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JOHNNY Motopants

Perfect choice for Fall riding!

Coated 12oz Denim
Buckle accents
Shirred elastic panels on Knee & Lower back
CE certified Powertector Knee & Hip pads
————————————————
CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com
FB: www.facebook.com/uglybrosusa

To ensure timely and safe delivery of your
uglyBROS Motowear selections in U.S.
Please place your order through
www.uglybrosusa.com
– Also ask to make sure your item ships from
Our LOS ANGELES warehouse
———————————————–

#uglybrosusa #uglybros_usa #motowear #motopants #motostyle #motofashion #fashion #trend #style #denim #jeans #fashionjeans #motorcycle #motorcyclegear #gear #ridinggear #bikerpants #bikerfashion #bikerstyle #motorcycleclothing #motorcycleapparel #apparel #caferacer #uglybros #fashionista #harleydavidson #mensfashion #coateddenim

UGLYBROS-USA FENDER V2 Moto Shirts

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FENDER V2 Moto-Shirts

Just in time for Fall riding!

CE certified removable ‘Powertector’
Shoulder and Elbow protectors
And Padded polyester Thermo liner
With hidden side pockets

Designed to make you look good
and comfortable with or without your bike,
everywhere you go
————————————————
CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com/shop
FB: www.facebook.com/uglybrosusa

To ensure timely and safe delivery of your
uglyBROS Motowear selections in U.S.
Please place your order through
www.uglybrosusa.com
———————————————–

#uglybrosusa #uglybros_usa #motowear #motofashion #fashion #trend #style #motorcycle #motorcyclegear #motorcycleshirts #bikershirts #bikerfashion #bikerstyle #motorcycleclothing #motorcycleapparel #apparel #caferacer #mensfashion #triumph #uglybros #fashionista #harleydavidson #ducati

UGLYBROS-USA Featherbed Original

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FEATHERBED Original

uglyBROS’ signature model
made of 12 oz Denim
Shirred elastic panels on knee and lower back
CE certified removable ‘Powertector’
knee and hip pads

Designed to make you look good
and comfortable with or without your bike,
everywhere you go

————————————————
CONTACT: sales@uglybrosusa.com
SEARCH: UGLYBROS-USA
SHOP: www.uglybrosusa.com/shop
FB: www.facebook.com/uglybrosusa

To ensure timely and safe delivery of your
uglyBROS Motowear selections in U.S.
Please place your order through
www.uglybrosusa.com
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